Trane and Mediagistic have partnered to bring you a new program…
Establishing an online presence without breaking the bank!
TraneSites.com is the affordable solution for dealers who want to take the first step in establishing a strong online brand presence. Developed specifically with modest budgets in mind, TraneSites.com base program will help you start to build your digital footprint with a professional website, domain evaluation, logo optimization and more. With minimal investment, you’ll start to see your digital footprint, as well as your brand voice, take shape quickly.
As your online presence becomes more familiar to your customers, you can add additional services to help capitalize on lead-generation efforts like paid ads on platforms such as Google and Facebook.
For just $4,188 you get:
3 Easy Qualifications
All Trane dealers are eligible to participate in the program as long as they meet a few guidelines.
The status of your website
There are two paths to this qualification: you either have a website or you don’t. If you don’t have a website then you have come to the right place… this program is perfect for you! If you do have a website then there will be an evaluation completed to ensure the new site would not interfere with any presence you have already created online. The goal of this program is to ensure you have a mobile-responsive website that professionally represents your brand to customers in your area.
Your marketing budget
This program was specifically designed to assist dealers who typically spend less than $10,000 per year on their marketing efforts. Sometimes these funds are spent on some direct mail pieces or perhaps a small billboard near the shop. These are excellent efforts to help build brand awareness in your area but doesn’t help if consumers cannot find you online. If you typically spend about this much money each year advertising your business then participating in TraneSites.com is an excellent investment in the future success of your online presence.
Trane is your primary HVAC brand
In order to qualify for this program, Trane must be your primary brand. The website will be developed to meet current Trane co-op guidelines and will not be co-branded with any other manufacturer.